• About

Succeed in Football

~ The daily blog written by ITL's Neil Stratton

Succeed in Football

Category Archives: Agent Exam

2024 NFL Agent Exam: An Open Letter to the Class

05 Thursday Sep 2024

Posted by itlneil in Agent Exam, Agents, Getting started

≈ Leave a comment

If the results of this summer’s NFL Agent Exam aren’t provided to test-takers this week (specifically, tomorrow), it won’t be long until they are (agent fees are due Oct. 1). With that in mind, the business is changing faster than ever, and I wanted to give my advice with the hope that it is beneficial to the newest agent class.

Here goes.

  • If you pass the exam, give yourself credit for that. The agent test got immeasurably harder in 2015, and it’s a true challenge now, no matter what anyone says. You should also give yourself credit for being among the few who actually pursued certification rather than those in the “one of these days” group.
  • Do not, under any circumstances, quit your day job. You will need those funds, plus the sanity of an anonymous, stable, ordered profession, to keep you on course while you build out your agency practice.
  • Proceed as if you don’t want to get hired by a big firm, because unless (a) you have a direct familial relationship with a player rated Day 1/Day 2 in a coming draft class, or you (b) have a six-figures investor willing to finance a firm, you are probably not going to get hired. There are just too many others in line ahead of you, and the line’s not getting shorter. 
  • It’s natural to want to swing for the fences, but you’ll need to be realistic about expectations. As I discussed this week at Inside the League, the number of firms that really have a crack at the difference-makers in each draft class is shrinking. For the most part, the top 100 players in the draft are already spoken for months, sometimes years, before the draft due to NIL representaton.
  • Name, image and likeness have changed the game in other ways, too. For one, we’re seeing more first-year contract advisors who are adept at the business, as evidenced by the number of new agents who had clients in the Senior Bowl and the fact that we saw so many rookie contract advisors with players drafted or signed to 90-man rosters. That used to be unheard of, but many agents today pass the exam with a number of relationships with players already locked in. 
  • Meanwhile, the expectations of those players are higher than ever. I realize you may be coming into the industry without a lot of money, hoping to beat the odds by finding a humble but highly talented diamond in the rough somewhere in the country. However, that’s a true rarity these days as the better players — even the Day 3 types — have been recruited all their lives not just by top college programs but also agencies eager to build a relationship before these players become recognizable names. 
  • For the most part, every agent class is made up three types of people. The first is youngish people, usually with limited resources, who have wanted to be agents all their lives. The second is more established people, usually attorneys, who are middle-aged, bored and looking for a new challenge and some excitement. The third is the growing body of NIL agents seeking to turn their marketing clients into NFL clients. 
  • The temptation is going to be to think that you can succeed in the business by spending minimal dollars. Given the forces at work in today’s game, I guess that depends on how you define success. If you simply aim to sign a player, that won’t be a problem. However, signing a player with a reasonable chance of making it to a 90-man roster is considerably harder. You’ll simply have to spend money, and generally tens of thousands of dollars, to get from NFLPA-certified contract advisor to actual representing an NFL player. I recognize that this is the very least popular thing I’m writing, and the least-believed thing I tell people. It’s still true. 
  • The NFLPA is not your friend. In all honesty, more often than not, it will be your adversary. It’s called the NFL Players Association, not the NFL Agents Association, for a reason. In the NFLPA’s defense, truly providing a policing body that can enforce the rules would be a near-Herculean task anyway. If you reach out to the NFLPA and someone returns your call or email within a week, count that as a big victory.
  • On the other hand, we’re moving ever-closer to a seismic shift in the business related to how players get paid, how the business is regulated, and when and how players go to the pros. No one really knows when this will take place or how it will manifest, but the dollars are just too great and soon a major entity will try to provide some guardrails, some way of regulating things. That’s a good and bad thing, but either way, it’s a major variable that’s out there, somewhere on the horizon. 

There are a few free or low-cost things you can do to become a student of the business. 

  • Register for our weekly newsletter, the Friday Wrap.
  • Check out our YouTube page, which has lots of videos on scouting and player representation, many of them given by me.
  • Give the Scouting the League Podcast a listen, not just because I co-host it, but because it’s a weekly deep dive into the business side of football.
  • Pick up my second book, Scout Speak, for a real understanding of how NFL scouting works.

Good luck! I look forward to working with you, and I wish you great success in football.

 

2024 NFL Agent Exam: A Few Leftovers

02 Friday Aug 2024

Posted by itlneil in Agent Exam, Agents, Getting started

≈ Leave a comment

After working with hundreds of this year’s aspiring agents over a period of several months, I’ve got a few thoughts. Let me start with the actual content of the exam.

We got a lot of feedback on this year’s exam from the participants, and there were some pretty offbeat questions. For example, one dealt with how an agent should respond when a player faces discipline because he punched his coach in the face on the sideline of a game, knocking him out cold. There was also a question about how often an ex-player could obtain a brain/body scan on the NFLPA’s dime once he’s retired. Several questions dealt with benefits and how players could obtain them once they left the league.

While these are, technically, the kinds of things agents need to know, most people told us they expected more testing on the bread-and-butter issues contract advisors have to face. It’s possible, even likely, that the NFLPA is trying to be elusive in what it tests on as a way of keeping the number of new agents manageable. Right now, there are 994 agents, which is 200-300 more than pre-Covid. We’ll see those numbers sink drastically once the three-year rule catches up to the surging number of new agents who came aboard after 2020, when there was no exam. However, the NFLPA is probably trying to do its part to cull the herd preemptively. 

We’ll make a few adjustments to try to give our clients an edge, as we always have. Next year’s program will look different. We’ll continue getting feedback to make sure we’re providing the service we need to provide.

Here are a few more notes.

  • If you’re eager to get started on player representation and the work of identifying your next client, but can’t until you know you’ve passed the exam, read this piece I wrote a couple years ago. It gives you a few things to work on so you can hit the ground running.
  • We’re still polishing our “agent school” that will be offered in the fourth quarter of the year, once results are out. We’ll have a formal rundown of our Zoom schedule, as well as pricing, in this space in the coming weeks.
  • By the way, you can expect your results in around four weeks. The NFLPA likes to give test-takers about a month to round up the funds for dues and liability insurance, and that deadline is Oct. 1, so sit tight. You’ve got about a month to wait.
  • We’ll have more in today’s Friday Wrap. As always, it’s free, and must reading for people in the industry. Register for it here.

2024 NFLPA Exam: Would You Do It Again?

26 Friday Jul 2024

Posted by itlneil in Agent Exam, Agents, Getting started

≈ Leave a comment

Monday is a really big day for the 350 or so people taking the 2024 NFL Agent Exam. We’ve been working with a lot of people since January, and those are just first-time test-takers. For those people who’ve come up short previously, the journey has been much longer.

It got me thinking about what they would say in 2029, when they are five years into their agent career. Will they still think it was worth it? This is especially poignant for those contract advisors entering the business without the benefit of being part of a big firm. Their road is much tougher. Will they have any regrets?

To find out, I asked several members of the 2019 agent class who entered the business as independents. Are the hours, the blood/sweat/tears, the dollars invested, worth it? Maybe the surest indication of how sold-out for their careers they are is that I texted 12 agents at about midnight EST and got responses back from half of them within 10 minutes. It’s that kind of business. Sleep is certainly secondary.

At any rate, I expected them to say they had no regrets, and that’s pretty much what I got back. Here are some of their responses.

  • “Yes, I would. I feel like I am finally hitting my stride and have definitely learned more this time than during my previous certification period. I am glad I re-certified.”
  • “I’d absolutely do it again. Being in our shoes puts us in position to play a significant role in positively impacting the lives of the young men we come across, and ultimately their families. It’s a damn tough business. But there’s nothing more satisfying than seeing the joy on our guys’ and their families’ faces when they get their opportunities. . . Some people go a lifetime and never find their niche or that thing that really motivates them. Football is it for me.”
  • “Yes, I would continue to be NFLPA certified. I have several coaches, and being NFLPA-certified allows me to not only represent athletes, but also gives me the ability to speak with my coaches about the rapid rule changes from a place of authority and knowledge. Football at every level has evolved with this new landscape in the post-pandemic era. Not everyone survived, and the world of recruitment for athletes is just different; the transfer portal is now significantly relevant. . . Yes, I would still become NFLPA-certified but I would look at the landscape with a more balanced perspective understanding that athletes have more autonomy now and the game has evolved both on the field and off the field.”
  • “Yes I would do it again. It was the career I’ve always wanted to pursue and my goal since I realized playing professionally wasn’t an option!”
  • “If I were asked if I’d do it again, I’d definitely say yes. The experience of navigating the complexities of the sports industry, negotiating contracts, and advocating for my clients during the pandemic has not only sharpened my skills but also made me more resilient and strategic. The challenges I faced and overcame have made me stronger and more effective in representing and supporting my clients.”
  • “I feel like God has led me into this, so yes, I’d do it again for sure. I’ll always follow His lead.”
  • “I’d say that, while it wasn’t how I expected the last 5 years to go, I’d definitely do it all over again.”
  • “Absolutely! I would for sure do it again and I did! I was first certified in 2008 for a number of years. Got certified for a specific player and then he was injured. In 2019, I got certified for a specific player and of course he did not sign with me by the time it was done. Lesson learned — certify for a player at your own risk. If you are doing it because you love football and helping people there is nothing like it! That’s what kept me in it.” 

You better be passionate to endure in this industry, as you can see from the responses, everyone I asked still has that fire. If you’re one of Monday’s test-takers, I hope you are similarly inspired to pass a really difficult exam. I encourage you to take advantage of exam preparation materials, and we can help with that. For more information on how, make sure you read our Friday Wrap newsletter. You can register for it here.

 

NFLPA Exam 2024: Were the Pre-Exam NFLPA Sessions Helpful?

18 Thursday Jul 2024

Posted by itlneil in Agent Exam, Agents, Getting started

≈ Leave a comment

This month, we’ve been asking some of last year’s test-takers to give us their feedback on several aspects of the NFLPA exam. The first week of July, we asked for the best way to study. Last week, we asked about which topic they felt they should have gotten more focus in their preparation. This week, we asked if the three Zoom sessions held the week before the exam, i.e, the ones scheduled for next week, offered good preparation for the test.

Here are the responses we got.

Michael Harris, Top Five Sports: “The NFLPA zoom sessions were helpful in my opinion, as they clearly identified certain things that would be on the test and told us not to worry about certain things for test purposes. What I did not like was that there was a Q&A box to input your question, and there were a lot of duplicate questions that the moderators got frustrated with eventually. However, we were asked to not put questions in the chat box, so there was no way of seeing anyone else’s questions. Neither of my questions were answered, either, which was frustrating.”

LaVaughn Kelley, Divine Sports & Entertainment: “In my opinion, and I know how I study for exams, if I only had the pre-exam zoom sessions from the NFLPA, I’m not sure if I would’ve passed the exam the first time. All of the information was great and up-to-date, but I know my study habits and the resources that were provided over those two days would have not been enough for me. Now with ITL study resources, complemented by the pre-exam zoom sessions put on by the NFLPA, that gave me the confidence I needed to feel prepared to pass the exam.”

Ty Baisden, Culture Sports: “The pre-exam zoom sessions were helpful for me. I took all the help I could get.”

Kimberly Williams, Allstars: “I’d say the NFLPA pre-exam (program) was extremely helpful. It just was delivered too fast. There were several study groups that “self” studied the day after the seminar. (The ITL) course material helped greatly . . . with actually applying the information learned and with the practice test questions. I started late in the game with studying (like week of). So I was behind. But with having a husband who played, and especially with the benefit section, I was able to catch on to the concepts quickly and pass the first time, thank God!!”

Wyatt Mumfrey, Higher Calling Sports: “Definitely was session-dependent. Certain sessions felt like the speaker wasn’t sure what she was talking about and made mistakes, whereas other speakers were very helpful and felt like they knew the material forwards and backwards. Definitely pay attention to it all or at least take advantage of it being an open-book exam because they will test on any detail, regardless of how small it may feel.”

Tonight, we will hold our seventh Zoom session aimed at preparing test-takers for the exam. It’s a little different — it’s actually a live “quiz” designed to pressure-test you for getting the toughest problems on the exam right. Learn more here. Hope to see you tonight.

NFLPA Exam 2024: Don’t Skip These Topics

12 Friday Jul 2024

Posted by itlneil in Agent Exam, Agents, Getting started

≈ Leave a comment

Last week in this space, with the 2024 NFL Agent Exam just around the corner, I asked several of last summer’s test-takers to share their study strategies for passing the test. I thought the feedback we got was excellent, so I decided to ask another question. 

This time, I asked what topic they wished they’d studied more extensively before taking the exam. T.J. Linta of JL Sports said it wasn’t one topic, per se, but a strategy — speed of finding information — that he said he wholeheartedly recommends. 

“I think the part that is most important is the recall ability of information,” he said. “The first step is to understand each individual topic at a decent level, but I think the most important part once you have a basic understanding of each topic is to be able to find it quickly in your notes/CBA to apply it to each question on the test.

“I don’t think any particular subject matter was much harder or easier, but thankfully, I prepared well to be able to find the exact page in my notes/CBA within a few seconds after reading the question. So, long story short, take really good, concise notes in a way that you understand them, and be able to find them quickly on test day!”

Here is how other agents responded.

Jeffrey Poe, Forever Athlete Management: “I would say definitely know the difference between an accrued and credited season. They try to trick you with those two. Also know how to calculate contracts and salary cap. There are not a ton of math questions on the exam but they can be the difference between passing and failing. Hopefully this helps. Let me know if you need anything else.

Maleshia McGinnis, MPowered Sports: “During testing, I didn’t feel like I had a good grasp on the player benefits (Termination Pay, Severance Pay, Disability Plan, Total and Permanent and the Annuity Plan, Neuro-Cognitive benefit, Line of Duty). Case in point, I had to look it up to (text this). Ninety percent of the info, like salary cap, free agency, drug testing, incentives, rookie contracts, discipline, etc., I can explain it off the top of my head and had full understanding. But not benefits! During the Agent Seminar, I felt like the topic was rushed through, yet they tested on it. I counted three questions that I remember thinking it’s 50/50 whether I get them correct. I took a prep course as well and it just wasn’t focused on that, yet the PA tests on it, from what I could see from other agents who took other exams.”

The agent exam is our sole focus until July 29. If you’re taking the exam, we’d like to help. Got questions about what we offer? This might help. We also recommend you register for our weekly newsletter, the Friday Wrap, which you can do here. 

NFLPA Exam 2024: How Should You Study?

03 Wednesday Jul 2024

Posted by itlneil in Agent Exam, Agents, Getting started, ITL

≈ Leave a comment

We’re less than a month away from the 2024 NFL Agent Exam. That means, for such a challenging exam, it’s crunch time. People who wait until a week before the test do themselves a disservice. That’s probably common sense. At the same time, how much studying is enough?

To find out, I asked several of my clients who used our exam prep services and/or who worked with us in Year 1 of their agent careers. This was the question: “How long did you prepare for the exam, and what did you take into the exam with you?” One of those people was LaVaughn Kelley of Divine Sports & Entertainment. LaVaughn was one of the select few rookie agents who actually got a player on a 90-man roster this summer (Washington IB Ralen Goforth, who signed a UDFA deal with the Packers).

Here’s what LaVaugnhn said.

“For me, I thought the earlier I began to study, the better off I would be. And to be honest, that was a complete wrong approach.

“You have to be fully engaged when preparing for this test. And I mean daily review and daily test preps in order to be fully prepared. This would be my new way of life, so I wanted my test prep to become my lifestyle.

“A huge help was being able to locate the articles of the CBA that applied to the test questions. Some charts you could commit to memory, but as long as you can locate them, it made things so much easier. Also most questions are for comprehension, so you have to understand what’s being asked, and then what knowledge from the CBA to apply in order to get the final answer.

“Though I was trying to study as early as possible, the most impactful time for my study prep really began about 60 days from the actual test. And I was able to have a study partner that I could call up, and we would meet at least twice a week, but we would review our notes daily by ourselves.

“When it came time for the test, all I had was all ITL test prep questions, the CBA and my notes. ITL test prep was the most useful resource for me because all of their test questions were much harder, which forced me to truly know the CBA concepts and what it took to be a certified NFLPA contract advisor.”

Here are some other responses.

Wyatt Mumfrey, Higher Calling Sports: “I probably spent six weeks preparing for the exam. The first three weeks were just a few hours here and there, including the ITL Zooms with (Chicago-based agent) Ian (Greengross). Those were super helpful. The three weeks before the exam were a little more intense, with at least an hour a day. I took off work for during the NFLPA seminars and studied hard those last few days leading up to the exam. On the day of the exam, I brought in my ITL exam guide, the materials the NFLPA sent us (excluding the CBA), and one-off pages from the CBA that had specific numbers on it (i.e. max fine amounts, post-season pay, per diem, etc).”

Demarius McRae, McRae Sports Group: “I began casually reviewing the CBA about eight weeks out from the exam date. As the test date approached, I began to focus more on the exam. Two weeks prior to test date, I began organizing my material and studying several hours a day. I reviewed information received from my exam prep course and the sections of the CBA that would appear of the exam. The NFLPA provided a review the week prior to the exam. I encourage you to take great notes and pay close attention to what is shared. This review was significant, and provided specific details about the exam questions. I also reorganized my binder following the review course and narrowed down the content in my binder. The time will fly by (during the exam), so know where to find things in your binder(s). I labeled every section in my binder so I could find information as quickly as possible. On the day of the exam, I took one WELL-ORGANIZED binder to reference during the exam.”

Michael Harris, Top Five Sports: “I didn’t want to take anything for granted, considering there is only one opportunity each year to take the exam. I began studying in mid-May. I initially used down time on flights and in the evenings to read the CBA in full prior to taking any notes. With an additional 15 documents or so to get familiar with as well, I wanted to get through the CBA in full so my mind could perceive any duplicate material as a high priority for the exam. My next step was to scour YouTube and Google for any supplemental articles and videos I could find where there were specific examples on any topics. Finally, I took advantage of the test prep seminar provided by the NFLPA. The examples used were certainly items to look out for on the exam. On test day, I brought the CBA and all the supplemental documents with highlighted areas on those documents. I also had a list of important dates and page references to salary, fines, and other quick-reference items. I wasn’t aware of ITL before the exam, but it has been a huge resource since joining the program. I would highly recommend using ITL for your test prep!”

Need even more thoughts on what we offer in test prep? Make sure you’re registered for the Friday Wrap. Do that here.

In Your 30s and Not Making Progress? Here’s What I Did

07 Friday Jun 2024

Posted by itlneil in Agent Exam, Getting started, ITL

≈ Leave a comment

Last week, I wrote a post about when to “say when” as you pursue your place in the football world. It seemed to strike a chord, especially resonating with the 30-plus crowd, so this week, I thought I’d expand on it a bit, especially as it comes to the last point I made about being entrepreneurial.

You absolutely should be willing to start your own thing. It’s honestly not a lot different from pursuing a job in the NFL, or working atop a P5 football office, or anything else like that. It doesn’t take a genius; I’ve proven you can support a family, live semi-comfortably and follow your passion by going your own way without having any extraordinary gifts. Still, there are a few things I want to share based on my own journey.

  • When I launched ITL in 2002, it was only after a mountain of market research and lots of positive feedback. Because of that, I was dumb enough to think our launch on Labor Day Weekend would be so big it would crash our servers. Instead, on Day 1, we got two subscribers. On Day 2, one of them wanted his money back. 
  • Our initial subscription price was $250 for a nine-month subscriber cycle (we planned on taking the summer off). After our humiliating start, the week of our launch, I dropped the price to $45 (I announced it as a “sale”). We didn’t get to 20 subscribers until maybe December, even at that price point.
  • For the first five years, we grossed about $5,000 a year. Keep in mind that I was hoping this would be my new profession by that time. Basically, I had a small side hustle instead of a new career, and I had no Plan B, professionally speaking. 
  • Keep in mind that my “day job” at the Houston Chronicle was making me about $42,000 per year. At this point, I had a wife and two kids. 
  • Things went so poorly that in 2007, when I got hired to run the Hula Bowl, I was elated, mostly because I could shutter ITL and move on with my life with some measure of honor. 
  • When the Hula Bowl went on hiatus in January 2008, shortly after the game, the main reason I relaunched ITL is because I didn’t have any other options. 

So that’s the bad new. But there are also rewards.

  • When I got laid off in 2009 by the Chronicle (I had gone back in 2008 to basically be a secretary), it was sink-or-swim time. At that point, my wife had “retired” from teaching to raise our boys. I suddenly had incredible focus. 
  • The “new” ITL was $25/mo., which enraged a lot of people when I announced at the 2009 NFL Combine that we’d relaunch in the fall. I mean, I was mocked endlessly. But by around late November, most of my old subscribers had returned at the new rate. It was then that I realized I might have something. 
  • We introduced the first elements of our exam prep program shortly after this. In a few years, we’d turned July — at one time a month I hoped my family could just pay its bills — into our most lucrative month. It still is, due to our study guide, practice exams and video series. 
  • Today, I’m not rich or famous, but I’ve built a network of friends and associates that  “get me,” and that I get, as well. My family lives a good life and I have no complaints. I was born to do what I do now.

I don’t think all this happens without a decent idea, an ability to adapt, a will to survive, and God’s grace. In my case, it certainly didn’t happen overnight, but I started it at 33. Youngish, but not a baby by any means. Today, maybe you’re right were I was in 2002. If so, I hope you’re able to achieve the same measure of success. 

 

2023 NFL Agent Exam: Thoughts on ‘Results Day’

08 Friday Sep 2023

Posted by itlneil in Agent Exam, Agents, Getting started

≈ Leave a comment

Today is THE most bittersweet day of the year for me, personally, because, on one hand, I get to celebrate the realization of a dream with so many people, but also have to console the disappointment of so many others. I try to get in the trenches with everyone who uses our exam prep services, and that’s the truest of good news/bad news propositions.

A few thoughts as so many people deal with life-changing emails that arrived in their inboxes this morning.

  • For many of those who didn’t get good news today, the testing centers played a big role. I heard lots of stories of people who showed up, only to find that their test was cancelled, or that it would be held later than scheduled. Other test-takers got plenty of intrusion during testing, or had some weird demands made on them. If that was you, find a new testing center next year. Even if you have to drive a little more. 
  • One other note for those who didn’t make the cut: it might be a failure of your note organization more than your grasp of the CBA. One contract advisor who helps with exam tutoring insists that you could theoretically skip studying the CBA altogether if you had extremely organized notes and you were exceptionally good at identifying what the exam asks in each question. 
  • If you passed, or if you didn’t, take this weekend to relax. If you passed, you deserve to celebrate. If you didn’t, rest up and get ready to join us in February when we resume our Zoom sessions. Nothing that happens this weekend will affect you next July.
  • If you passed, consider joining us at Inside the League. Next month (or maybe even later this month), we’ll begin our Zoom sessions for new agents. We’ll have instruction on who and how to recruit, how all-star games work, how to set a training budget, what to expect from players’ parents, and so many other relevant topics. We’ll have agents who were in your shoes next year telling their stories, as well as former scouts discussing player evaluation and other topics. We’ll also have Zooms to help you find sleepers in the draft. I hope we can work with you.
  • You probably have some favorite NFL draft accounts on social media, but begin looking for accounts that focus on small-schoolers. Unless you already work for a major agency, you won’t be signing any potential first-rounders this year.  I also highly recommend following actual former NFL scouts. They not only know their stuff, but they will often give you tips and engage with you if you ask intelligent questions. Here are a few Twitter accounts I recommend: Blake Beddingfield (@BlakeBedd), Rodrik David (@RightStepAdv), Greg Gabriel (@ggabefootball), Randy Mueller (@RandyMueller_) and Mark Gorscak (@gors55). Emory Hunt (@FBallGameplan) and Damond Talbot (@DraftDiamonds) are not former NFL scouts, but they are key follows.

Before I go, let me share some of the joyous texts I got from several successful test-takers, all of them unsolicited. 

  • “Passed! Thanks so much for all your help Neil. I’ll be sticking with ITL moving forward – Couldn’t have succeeded without your team.”
  • “I’m overwhelmed with happy emotion brother!!! 🙌🏾 And you were part of that journey!!! And I truly appreciate you!!!”
  • “I passed the exam Neil! Appreciate all the help along the way man! Let’s keep in touch man, I’ve already referred someone who’s taking the test next year to go to Inside the League.”
  • “Just found out I I passed the NFLPA agent exam. Now I’m a player agent for both NBA & NFL Players! THANK YOU & ITL FOR EVERYTHING! Now that the easy part is complete, the journey has begun!”
  • “Thank you for sticking in my corner of the past few years!!! I literally couldn’t have done it without you!!!”
  • “You are the freaking Man!!!!  Could not have done this with out you!!!!  You and (ITL instructor) Ian (Greengross) deserve a congratulation too!!!!  Thank you so much!!!!!!!” 
  • “LFG!!!!!!!!!! Can’t thank you and Ian enough. So (freaking) happy right now.”
  • “Thx! ITL has been a tremendous resource already. You are truly tapped in…just like the name Says “ITL”. Let’s go!”

See you at the Friday Wrap later today. Aren’t registered? Sign up here.

2023 NFL Agent Class: What Do Agencies Look Like Today?

18 Friday Aug 2023

Posted by itlneil in Agent Exam, Agents, Uncategorized

≈ Leave a comment

In 2-3 weeks, the people who took the 2023 NFL Agent Exam will get their results. As we’ve discussed previously, we expect a higher-than-usual passing rate based on the feedback we’ve gotten so far from test-takers. While that’s good news, what’s the bad news (as well as the good) as they enter the ranks of NFL player representatives on October 1?

Here’s a look at the NFL agent body today.

Controlled by the big agencies: While there’s been diversity in which firms represent the No. 1 overall pick, there’s not a lot of diversity when it comes to which firms consistently land the top players. For example, at ITL, we’ve tabulated draft “value points” (see here for an explanation) going back to 2007. Since 2007, 14 firms have more than 20,000 points. Some of them are defunct, but those who are still active are, in order, CAA, Athletes First, Independent Sports, Rep1 Sports, Sportstars, SportsTrust Advisors, Rosenhaus Sports, Octagon Football, BC Sports, Priority Sports and Klutch Sports Group. These are the firms that consistently dominate the first three rounds. Then you have another 20 schools who have between 5,000 and 15,000 value points that are a consistent presence in the draft, though not always on Days 1 and 2. These firms are Roc Nation Sports, Wasserman Sports, 1 of 1 Agency, WME Sports, Allegiant Athletic Agency, NC Sports, Enter-Sports, Alliance Management, The Sports and Entertainment Group, United Sports Group, Equity Sports (formerly Steinberg Sports), VaynerSports, JL Sports, Universal Sports and The Ballengee Group (again, some of the points leaders have gone out of business). After that, there are about a dozen other firms that are a regular part of the draft. If you’re not part of one of those 40 agencies, you’ve got a real uphill battle.

Allied with entertainers: This week, we learned that Druski, who gained fame making people laugh on social media platforms, has launched his own sports agency. Jay-Z, Darius Rucker, Lil Wayne and others have entered the arena in the last 10 years, and another big-name entertainer joins the business about every other year. The star power musicians bring has produced mixed results, honestly, but the fact remains that merely being attached to someone with fame and presence is quite the door-opener.

Heavily clustered: If you live on the coasts or in major metropolitan areas, you’re one of many contract advisors in your area. There are 30 agents in Greater Nashville. There are 28 in Miami proper, 39 in the five boroughs of New York City. There are almost a hundred agents in Southern California alone, 30 in Greater Houston and 44 in  Greater Dallas. On the other hand, Delaware, Hawaii, Iowa, Kansas, Maine, New Mexico, North Dakota, South Dakota, Vermont and Wyoming are states with no registered contract advisors.

There are other factors to consider, but these are some of the geographic and business aspects of the business that are pretty fundamental to understanding what today’s player representation firm looks like. For greater detail on this and other topics related to the football industry, make sure you’re reading our newsletter. You can register for it here.

 

2023 NFL Agent Exam: Three Takeaways

28 Friday Jul 2023

Posted by itlneil in Agent Exam, Agents, Getting started

≈ Leave a comment

The big test is in the books for this year. After speaking to dozens of our clients post-exam, here’s what we’ve learned.

Tech issues were better, but they didn’t completely go away. As we discussed in our report on Monday, proctoring centers were mostly — but not completely — a hit. One Atlanta-area testing facility couldn’t test its 8 a.m. class, requiring them to re-register for later the same day or Tuesday. The following slot was affected, as well. When there was yet another issue, test-takers had to find a new location altogether. One aspiring agent had to fly out of state (buying a ticket for the next day, which is never cheap) to take the exam. There were also several test-takers based in South Florida who were told Sunday night (about 12 hours before they were to test) that the testing facility would not be open, and that someone would reach out to them in 3-5 business days. We don’t know how that situation was resolved. It’s our hope that they didn’t have to wait until next year. Yet another agent hopeful had to resubmit all his answers with just minutes left in his three-hour slot. Overall, however, things went smoothly enough that we’d guess the NFLPA stays status quo for ’24. Still, don’t rule out a return to Washington, D.C.

The test may have been a little easier this year. Every year, we make sure to focus on the computation of the trickier math of the CBA, i.e., workman’s comp offsets, injury grievances, veterans salary benefit, proven performance escalator, etc. However, we heard from several test-takers that there were fewer problems that required a calculator. Furthermore, while many of the questions were tricky and designed to determine if agent candidates really knew the material, several people who took the exam last year said it was just easier. “I think that this year they intentionally made the test easier,” said one aspiring contract advisor. What’s more, many more than usual first-timers told us the test was really straightforward, and that they expect to pass. Obviously, that might be false confidence, but the positive responses were unmistakeable. I’m expecting a slightly bigger class than normal. 

The reviews on our exam prep materials were really good. I never ask for positive reviews on our study guide, exams and videos, but obviously, it’s great to have happy clients. Once again, we got several unsolicited texts that made for pleasant reading. “I was prepared and organized, big thanks to you guys,” said one aspiring agent. “your study guide was a tremendous benefit . . . I will definitely be recommending people to you bro!,” texted another. “I really appreciate your time. Your promptness. Your effort. Your patience,” added yet another. That’s probably the most satisfying comment. We take seriously our efforts to help people pass the exam. 

We’ll be talking about the industry even more, as usual, in today’s Friday Wrap. Make sure to register for it if you haven’t already. You can do that here.

 

Newer posts →

Archives

Inside the League

Inside the League

Blog at WordPress.com.

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy
  • Subscribe Subscribed
    • Succeed in Football
    • Join 90 other subscribers
    • Already have a WordPress.com account? Log in now.
    • Succeed in Football
    • Subscribe Subscribed
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar