Category Archives: Media

Honoring the Best in College Football, My Dilemma, and My Thinking (So Far)

21 Friday Nov 2025

Posted by in Media, NFL draft, NIL, Scouts, Transfer portal

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Today, permit me to think out loud on a topic that’s been tying me up in knots for the past several weeks. It’s the ITL All-22, my way of honoring the college executives and teams doing the best jobs, and I’m trying to figure out how to attack it. I’m planning on introducing it at our annual NIL symposium in February at the Combine. I’m also going to solicit your opinion on it, especially if you think I’m way off track.

The original idea: Recognize the top executives in a college football world that is becoming more NFL-like in its model, yet at the same time more independent of the league (few college GMs, scouting directors and DPPs aspire to work in the league anymore) and growing more professional all the time.

The bumps in the road: Honoring the top executives and scouts in the league is much easier than doing the same on the college level. We’re talking 32 teams with, on average, about 20 members of the scouting department. Though NFL front offices are far from homogeneous, you still have three basic strata on the college side: scouting assistants and coordinators; area and national scouts; and director-level scouts who are managing things and making the big decisions. On the pro side, it’s usually two evaluators and a director. However, when it comes to college, it’s almost like no two GMs have the same job description, and while some teams (like Oklahoma) are building almost an exact replica of an NFL team, others are much more traditional, letting the coaches do much or most of the scouting. That’s to say nothing of the fact there are:

  • 136 college football teams on the FBS level
  • Four “power conferences” and five more who have far fewer resources
  • Despite the acceptance of revenue-sharing, there’s a wide variety of funding among schools (even within the P4)

The thinking on how to arrive at the winners: After two weeks of presenting my thoughts to GMs and scouting directors across college football (P4 and G5), via text and in-person visits, it seems there are three groups that could offer help. They are:

  • The agents who do business in the transfer portal and get an up-close (if adversarial) look at schools, big and small, on an annual basis
  • The GMs themselves, who at least have a handle on the job and what it takes to have success
  • The media that follow the transfer portal and the business of college football the closest.

Of course, all three come with drawbacks.

  • Who even are the agents doing the most business in the portal? There isn’t a list anywhere. Talk to members of college personnel departments and they tell you the number of people texting them a list of “their guys for the portal” seems to double every day.
  • In speaking to college GMs — and make no mistake, they are just a small part of the people making the portal work at their respective schools — and they say they don’t have enough of a handle on college football at large. Most are familiar with schools in their area, or schools in their respective conferences, but not the whole country.
  • We’re still at a point, media-wise, where there is a very, very small number of people covering the business of college football as it relates, specifically, to the portal and roster management. What’s more, the temptation would be there to give preference to the GMs who gave them the most access.

Here’s where I am: I need to come to some kind of decision, really, by Dec. 1, so this is what I’m thinking.

  • There are just too many key people making decisions to recognize just GMs. So I think I’m going to make it a team award and ask GMs to accept on their respective teams’ behalf at our symposium at the NFL Combine in February.
  • I have to cut the numbers some, so I am thinking the only teams eligible would be those that are bowl-eligible. It’s not a perfect metric, but hopefully, the teams doing the best job will rise to the top next year or soon after.
  • I think I have to break it down 14:8, P4 to G5. It’s only fair. Otherwise, it’s going to be 22 big schools.
  • Again, maybe not the best way of doing things, but I think I’m going to survey the GMs (or the GM-equivalent) on each draft-eligible team and see what we come up with. Hopefully it won’t be mission impossible finding their emails. Schools tend to publish a general football email on the team website, but hopefully I can get past that.
  • My guess is that I’d provide ballots to them via email and solicit their votes most of December, then count the ballots, determine the winners (and notify them), and hope the lion’s share of them can make it to Indy in a few months.

Anyway, that’s where I am right now. Am I off base? DM me (@insidetheleague) or email me (nstratton at insidetheleague dot com) and let me know. Thanks for your help, and thanks for reading.

On Mock Drafts in the Post-Shedeur Era

03 Friday Oct 2025

Posted by in Media, NFL draft, Scouts

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Since 2017, we have tracked seven of the more established draft services as they’ve provided first-round projections in the months leading up to the end of April. It’s a fun exercise if you don’t take it too seriously (though I’ve had a key member of one front office tell me he uses it to make sure he’s not missing anyone).

At any rate, the accuracy and, really, the basic validity of draft experts and their mocks was called into question last spring when we all watched Colorado’s Shedeur Sanders go from a consensus top-10 pick to a Day 3 guy. All seven services we surveyed the week before the draft (sorry, pay link) had him going inside the first 21 picks, and four had him in the top 10 (two had him at No. 3, two had him at 9). Now those of us who know Tom Brady’s story (or, for that matter, the stories of Kirk Cousins, Dak Prescott or Brock Purdy) also know that Day 3 selection is not an NFL death sentence. The point is, NFL decision-makers varied significantly with what the draft experts thought they thought last spring.

It’s with this in mind that I reached out to several friends in the league to get an in-season consensus on some of the players who were the top-rated prospects in our first way-too-early mock draft sweep in June (sorry, pay link again). In our first look at things, seven players — Ohio State’s Caleb Downs, Clemson’s T.J. Parker and Peter Woods, Alabama’s Kadyn Proctor, Texas’ Anthony Hill, LSU’s Garrett Nussmeier and Notre Dame’s Jeremiyah Love — showed up on all seven mocks. Before I compiled the seven services’ mocks this time, I decided to ask around about two of the players that everyone agreed was a first-rounder, Downs and Nussmeier. What I found out fascinated me.

In some ways, Downs matches up with what the draft experts said in June: supremely talented guy from a blue-blood program who would be a difference-maker in any system. On the other hand, the teams I spoke to were pretty adamant that he’s not a No. 1 overall guy, and probably not a top-five guy, either, mainly because of the position he plays. They like him in the top 10, but he’s far from a guy who’ll be the top pick (as one service predicted in June) or the second (as two other services predicted). Still, the draft services positively nailed Downs compared to how far off they were on Nussmeier.

When I started asking around about the LSU passer, scouts’ the enthusiasm in scouts’ voices immediately waned. They said things like “entitled,” “average arm,” “coach’s kid but doesn’t act like one,” and things of that nature. Not one of the teams I spoke to even had him in the first round, much less No. 1 overall. I don’t want to be overly critical of him, and there’s still time for things to change, but he’s trending much closer to Shedeur than Cam Ward at this point.

Look, I don’t want to beat up on these services too much. Obviously, things are evolving, and even NFL scouts have changed their minds about things they thought they thought this summer. Still, if you read today’s Friday Wrap to get a sample of who’s in the first-round conversation (and I hope you do — register here if you don’t already receive it), have fun with it, but take it all with a generous grain of salt. That’s not just because it’s Oct. 3, but because there are still secrets teams keep from the draft services. And that’s OK.

A Few Thoughts from Nashville

08 Friday Aug 2025

Posted by in Agents, Getting started, Media, Scouts

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I was in Nashville this week for the 2025 Personnel and Recruiting Symposium Presented by Teamworks. It was hella impressive, which I’ll discuss in more detail in this week’s Friday Wrap (register here). I thought I’d share a few observations based on what I saw this week. Here goes.

  • Having spoken to some recently hired personnel types with NFL backgrounds, the big question is if they’ll be “attached” to the head coach, as often happens on the pro side. One person I talked to said he interviewed with about a dozen schools before getting hired and about half made it clear his job continuity would be tied to the athletic director, while the other half tethered him to the head coach. If today’s personnel hire model becomes untangled with anyone — i.e., there’s no spoils system, and scouts can expect to stay at a school for a decade, as long as they perform — it could become an even more enticing place for NFL evaluators.
  • I love how they were serious about networking there. The last hour before Monday night’s social was a “speed dating” type of event where about 500 people from across personnel, recruiting and operations sat at tables of 6-8 people, each answering questions off a card. Everyone was encouraged to share their name, school, title, contacts, etc., with everyone else. That’s a big step up from when I was here in 2019, when people were mostly left to their own devices to network (and most remained in their silos, unfortunately).
  • What’s remarkable is the sheer volume from everyone across the industry. It’s far more than just personnel and recruiting staffers. Monday night alone, I saw probably a half-dozen agents, plus representatives from probably 10 NFL teams, and I had just gotten there. Most people I spoke to who were here last year said it’s doubled in attendance since 2024.
  • It’s pretty clear why Nashville has become such a destination place for bachelorette parties. The nightlife in Houston, my hometown, is definitely mild downtown, but wow, it is booming here. Monday night in Nashville is something I’ll never forget. One of the members of my party this week called it a “mini Vegas.” From a lights and electricity perspective, it’s hard to argue. The Renaissance was a beehive Monday night, but there was even more action once you got out on the street.
  • At one point, the topic of visiting Memphis came up. The Tigers are located in a questionable part of town, apparently, which makes for expedited exits once practice is over. A few years ago, one director-level scout went to check into his ground-floor hotel room, only to find the window open and TV, microwave and anything else of value cleaned out. He immediately returned to the front desk, cancelled his reservation, and established a policy whereby scouts would only evaluate the Tigers on the road.

Hats off to this year’s organizers. They have a tall order in topping this year’s event. As I mentioned, I’ll touch more on the symposium in the Wrap.

Three Emerging Football Trends I Could See

14 Friday Mar 2025

Posted by in Media, NIL, Scouts, Transfer portal

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Between the NFL Combine, my reading of a book called The Price, and conversations with people across college and pro football over the last two weeks, I’ve been doing a lot of thinking.

Here are three ideas that are coalescing in my head these days. I think they all could shift the direction of college and pro football over the next decade. Here goes . . . .

Fundraising, not player evaluation, will be football-playing schools’ highest responsibility: This week, UNLV’s athletic director admitted he hired a head coach without knowing how he’s going to pay him (before walking things back once it set off an Internet firestorm). That’s shocking. We’re seeing lots of GMs being hired lately with backgrounds in NFL scouting, but with donor fatigue at all-time highs, schools better have a plan for raising money.

The NFL will go from a partner of college football to a rival: Will the new enforcement rules begin to limit the money paid out to athletes for name, image and likeness? Will we see more collectives come under the roof of the school, like Colorado and UCF have done? I don’t know, and even if they do, I don’t know if that will curtail spending. Bottom line, college football is becoming more and more professional-looking, and you can’t deny the excellent quality of play. At some point, the dollars have to become limited, don’t they? Ultimately, college football teams don’t really need the NFL. Could college and pro football become contentious with each other? I don’t know. It’s possible.

Scouting will continue to become centralized: This week, the Rams, who were voted winners of the Best Draft Award for their work last April, announced new roles and titles for a dozen scouting staffers. Their new lineup includes six (6!) senior personnel executives — this title wasn’t even being used across the NFL until maybe five years ago — and one (1!) area scout. Does this mean they’re sending out one guy to make school visits in all 50 states? Of course not. However, it’s undeniable that (a) they are doing things differently and (b) they are having great success. We also learned this week that the Jaguars (with a new head coach and GM with Rams roots) will not hold a local pro day at team HQ next month. That’s another departure from most teams, but not the Rams, who never have one. If Jacksonville starts having success, other teams will start copying The Rams Way when it comes to the draft. That’s going to be a significant shift.

There’s a good reason to believe I’m crazy, and maybe none of these ideas will get traction. I really hope I’m wrong — maybe in five years, people will look at this post and laugh — but I fear I’m right. More discussion about the game is in today’s Friday Wrap. Register for it here.

Scouting the League Podcast: 10 More Questions for Nick Underhill

17 Friday Jan 2025

Posted by in Media, NFL draft

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If you’re passionate about the New Orleans Saints, stop reading this now and listen to this week’s Scouting the League Podcast. Rodrik and I welcomed Nick Underhill of NewOrleans.Football, the leading service for Saints information, in my opinion. Nick and his team (including another longtime Saints beat writer, Jeff Triplett) have revolutionized how to cover an NFL team. It’s well worth the $89 annual subscription if you’re part of the Who Dat Nation. 

Anyway, we didn’t pull any punches with Nick and asked him to go on the record with his thoughts about how the team has been managed and coached, as well as his thoughts on who should be the next coach, the fate of several key Saints and other related topics. We don’t have beat writers on the podcast often, so when we do, we try to squeeze every ounce of information out of them that we can, as we’ve previously done with Fran Duffy (who covers the Eagles), Aaron Wilson (Texans), Ben Standig (Commanders) and others. As always, we’re not afraid to cover the tough topics, but if you’re looking for a podcast that rips into owners, executives and players, look elsewhere. 

Our hour with Nick felt more like ten minutes, and when we finished, I felt like I had a lot more questions I’d like to ask. Here are a few of them.

  • What position do the Saints address first in the draft?
  • You said you’ve “never seen (the fanbase) the way it is now.” Would Saints fans withstand a “get well” year with Spencer Rattler as the starter? What if it dragged into two years of real bottom-dwelling?
  • If Loomis had retired, would the team have stayed in the building for his replacement?
  • The team has always been aggressive about trading up. Do you expect that philosophy to change now that there are so many holes? Will the team ever have a “load up on picks” philosophy?
  • Cam Jordan didn’t seem to be on the same page with the team last offseason, losing weight to gain quickness, then being used inside at defensive tackle. What does this say about the organization? Was it more of a Dennis Allen situation?
  • Does Taysom Hill return?
  • Could Jon Gruden have fixed things?
  • What’s the first thing you’d do to fix the offensive line? The defensive line? 
  • Regardless of whether they keep or cut Derek Carr, should the Saints draft a QB in the first 100 picks? 
  • Is there even a comp for the current Saints, as they have a disastrous cap situation, a very old team, and a question mark at QB? Can you think of a team in recent history who came back from such a situation, and how long did it take? 

Hey, maybe we’ll bring Nick back and ask all these questions. But for now, one hour is all we had, and if you are interested in team-building in general and the Saints in particular, I encourage you to check out the podcast, as well as some of our other episodes. I think you’ll enjoy them. 

You’ll also enjoy our newsletter, which comes out Fridays at 7:30 p.m. EST. Register for it here.

2024 NFL Combine Week: A Few Highlights

01 Friday Mar 2024

Posted by in ITL, Media, NFL draft, NIL, Scouts

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The NFL Combine is a major event for the entire football community and represents probably the biggest week of the year for us at ITL. Here are a few highlights and observations from the week.

  • There were so many highlights of our 15th annual event (the 2024 USI Insurance Services ITL Combine Seminar Presented by The Tatnuck Group) at the Indiana Convention Center, but two stick out to me. One was very selfish: Lions GM Brad Holmes, who accepted the Best Draft Award for Detroit, cited Inside the League for its commitment to the scouting industry, especially crediting the Friday Wrap for its focus on the community. That was really, really humbling, and unexpected.
  • Also humbling was the reaction of Broncos Senior Midwest Scout Scott DiStefano, who accepted the C.O. Brocato Memorial Award for lifetime service in NFL scouting. Scott had to pause to gather himself a couple time during his remarks. It’s awesome to recognize people in front of their peers. Equally awesome: Broncos GM George Paton and virtually the entire Broncos scouting staff showed up to cheer Scott on.
  • Another highlight was spending a little time with the co-winners of the Pro Liaison of the Year Award, N.C. State’s D.D. Hoggard and Illinois’ Jay Kaiser. Both of them are humble men who are deserving of their acclaim. D.D. flew in on his own dime to accept the award in person, which was a “wow” moment for me when he could easily have appeared via video. 
  • By the way, my partner in the presentation of the Eugene E. Parker Award for service to the agent industry, Peter Schaffer of Authentic Athletix, announced that he’s creating an online hall of fame for player representation Wednesday night. At this time, it’s not a brick-and-mortar place, but will live online. I will contribute to Peter’s efforts, and we’ve already got our first member chosen (to go along with the previous four winners of the award). We’ll have further communications about it soon. It’s a great idea and I’m pretty excited about it.
  • Also of interest: our award winners are starting to get social media graphics made about them. Check out this one that Duke University made for David Feeley, who won the Strength Coach of the Year Award as voted on by active NFL scouts. 
  • We also had our second annual NIL-oriented event Thursday. It was a pretty fast 90 minutes with guest speaker Oscar Monnier, who ran the transfer portal at Northwestern, Stanford, Oregon, Duke and Texas A&M. He spoke for an hour about his experiences and recommendations for exploiting this new part of the industry. We had about 80 guests, most of them from top NFL agencies and interested in learning how to get the most out of the portal process. What impressed me the most, however, is how 10-12 people lined up to talk to Oscar after his session, and none of them had questions about what he discussed. They all wanted to explore working with him. Oscar arrived to town a free agent, but there’s a good chance he won’t leave as one. I think the transfer portal is a space that has not been recognized for its potential in player representation, but I think it’s getting there. 
  • One scout I spoke to went on and on about how impressive Ohio State WO Marvin Harrison Jr. was in interviews. His comments came as part of a discussion on how so many players are coached by their agents in interviews. It’s unknown if Harrison has undergone interview prep, but it sounds like his natural personality made it pretty academic if he did. 

For a complete rundown of all the winners and more highlights from the week, make sure to check out the Friday Wrap, which comes out this evening. Register for it here. 

 

 

2023 New Agent Zoom Session II: Our Questions for Aaron Wilson

11 Wednesday Oct 2023

Posted by in Agents, Media

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Every year, shortly after the NFLPA announces the new agent class, we begin a Zoom series specifically for the contract advisors who have just entered the business. It’s something we’ve been doing for three years, and every year, it’s grown. We start a little earlier and we end a little later. 

I feel it’s worth it. There is so much to learn about the industry, and the Players Association does new agents no favors by making them wait until October to get started. It really puts them at a disadvantage for that draft class, and they only get three years before they face expulsion. They don’t have a lot of time to learn about how to get a player into an all-star game; who and how to recruit; how to budget and how to decide on finances; what to do when a player calls and asks to be represented; how involved they should get into NIL representation; and so many other topics. We cover all of these subjects in our Zoom sessions between now and the end of the year.

Anyway, our second guest in the series is Aaron Wilson. Aaron is a longtime friend who is relentless in his capacity to write and report, of course, but also network and build relationships. I don’t think I’ve ever found anyone who doesn’t like Aaron, and that’s pretty rare in this industry. Anyway, we’ll start at 8 p.m. ET on Wednesday, and we’ll go about an hour. Here are the questions I’ll ask Aaron, who’ll be on the other side of an interview for once. 

  • How do you develop a relationship with an agent? Who typically initiates the relationship?
  • Do new agents have much to “offer” you? Or does it take a few years before you really forge a relationship?
  • How many agents have you had to end relationships with, and why?
  • How many agents would you say you correspond with on a typical day during the season? How about during draft season?
  • What percentage of your sources do you actually like vs. have a strictly professional relationship with?
  • How has social media changed your job? How has it changed sports media in general?
  • Do you think you’ve ever written a story or a tweet that actually influenced the way a team/teams drafted?
  • You’ve covered two teams, the Ravens and the Texans. How did the teams’ attitudes toward the media differ?
  • What percentage of breaking news related to the NFL comes from an agent vs. how much comes from an NFL source (coach, scout, executive, player)?
  • When an agent shares information with you, does he expect something back? Or is it most often just a gesture of goodwill?

If this interests you, I’d love for you to join us. All it takes is that you join ITL. At $29.95/mo, I think it’s a really good deal, and you can cancel at any time. It’s especially good if you’re new to player representation and need to learn the tricks of the trade. If you haven’t signed up yet, there’s still time. 

We’ll get started at 8 p.m. ET sharp on Wednesday, and we’ll send out the Zoom link to all subscribers Wednesday afternoon. I hope you can join us.