A Few Notes from a Busy Fall 2024

31 Thursday Oct 2024

Posted by in Agents, NFL draft, NIL, Scouts

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Today, I didn’t have any topics I wanted to spend 500 words on, but I had a lot of topics I wanted to spend 100 words on, so here’s a bunch of stuff I found interesting this week.

  • Has Pittsburgh cracked the code on how to intelligently integrate former NFL scouts and executives into the organization in a way that helps identify, grade and reward top performers? Maybe. Per this story, the Panthers have brought in former Bills GM Doug Whaley to help in doling out a $6 million NIL budget based on quality of play. Given the team’s success this season (7-0 entering this weekend’s game against SMU), maybe head coach Pat Narduzzi’s plan to pay players based on production rather than promise will be replicated elsewhere.
  • Mark your calendars: the final resolution of the NCAA’s $2.7 billion deal with the plaintiff attorneys seeking NIL compensation in a class action lawsuit (for players dating back to 2016) is set for April 2025. The agreement is expected to clear the way for a $20 million-per-school tranche of money to be shared with players who participated in NCAA athletics from 2016-21. It also clears the way for schools to begin operating in ways that closely mirror a pay-for-play model, rather than the current system (which pretends that players only get compensated for their respective names, images and likenesses). Bottom line, during a time when all eyes will be focused on the 2025 draft, we could see federal and NCAA oversight of NIL representation change in radical ways. The impact of those changes could be immediate. We will do what we can to prepare you, our client, for those changes well in advance. 
  • Based on feedback from new agents this fall, the stories haven’t changed much over the years. One agent was contacted by the alleged uncle of a star player, only the uncle wouldn’t tell the agent who the player was (he would only divulge the player’s school and home location, and offered that the player is a mid-round pick). The uncle said the player’s focus is newly certified contract advisors, for some reason. We’ve also heard of a runner in South Florida who’s tried to solicit members of the 2024 agent class and wants money up front, with a promise of players later. 
  • So far, the only head coaching changes this season have been made at the G5 level. Maybe that’s why no search firms have been engaged so far, at least as far as we know. Last year, 17 G5 schools made head coaching changes. Of the 17, less than half (eight) used assistance. Of the 14 P4 schools making changes, not surprisingly, 11 hired firms.   

One other thing. If you’re a new agent (or a veteran agent trying to figure out how to keep up with the exploding costs of player representation), you should check out today’s Rep Rumblings at ITL. We’re trying to finalize a program that you might find helpful. 

We’ll also discuss it in the Friday Wrap. You can register for it here. 

Three Reasons Why Scouts Miss on Picks

25 Friday Oct 2024

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At Inside the League, we take pride in advocating for the NFL agent and scouting communities. Part of that is championing traditional methods of player representation and evaluation; in most cases, we feel like the old way is the best. Still, that doesn’t mean the tried and true methods are always right. Scouts get it wrong, and sometimes, outrageously wrong.

In this excerpt from our coming book on the 2016 NFL Draft, tentatively called The Crazy Eight because it focuses on the draft stories of eight standout players from the ’16 draft class, we discuss three reasons why NFL teams miss on players. This is just a small sample of the reasons why, in the book, we discuss the myriad reasons why scouting is such a tough profession.

Protection of players by the schools: Some programs go to great lengths to paint sunny pictures of their players, hoping to enhance their NFL chances by keeping secrets. More often than not, this just activates a scout’s antennae. Does it ultimately hurt a school’s players? Does it help them? It’s hard to know, but either way, it creates uncertainty and a harder road to familiarity for scouts, who despise unfilled blanks. In ITL’s weekly newsletter, the Friday Wrap, we seek feedback from NFL evaluators on the schools they love and love to hate, and Rutgers (at least in 2024) falls squarely into the latter category. That’s because the order has come down from head coach Greg Schiano that only positive feedback will come out of any Scarlet Knight officials. Will this impact his players negatively in April 2025? Maybe. Maybe not. But it certainly explains why some of them may have very different NFL fortunes than they deserve.

Drafting for need: Free agency takes place in March. The draft takes place at the end of April. This means, teams tend to look to the draft to finish their shopping lists instead of simply taking the best player available. The teams that often do best on draft day often pick head-scratchers if looked at simply on need. The Packers got plenty of criticism for drafting Utah State’s Jordan Love with a healthy and productive Aaron Rodgers still around, but after a few uncomfortable years, who’s laughing now? The Vikings drafted Marshall’s Randy Moss in 1998 despite having Jake Reed and Cris Carter on the roster. The Saints drafted Ole Miss’ Deuce McCallister in 2001 after trading their entire draft (literally) to get Ricky Williams out of Texas just two seasons earlier. I could go on. Sometimes (often?) drafting for need works, but the best-drafting teams tend to stick to their respective boards.

Fear of media reprisals: Ask any GM or executive if the media plays any role in who gets picked and you’ll get an eye roll. Maybe that’s technically true, but in subtle ways, the media (and especially social media) play a role. That’s especially true when a prospect has a spotty background that warrants extra scrutiny. We’ve seen the reaction when Ole Miss’ Laremy Tunsil had an indiscretion on video shortly before the draft, and we’ve seen it with West Alabama’s Tyreek Hill after his incident at Oklahoma State. It’s also important to note that owners read all the websites and spend a lot of time weighing the impact of certain players on the team’s profile in the community and, obviously, they have full veto powers. Some of them exercise it.

Five Qualities Owners Want in GM Hires

18 Friday Oct 2024

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We’re getting toward midseason and the good teams are starting to sort themselves out from the bad ones. Maybe that’s one of the reasons the topic of new GMs came up in this week’s edition of the Scouting the League podcast. It’s something I hadn’t really given much thought until this week, but there are definite “traits” — as Rodrik described them.  

In the old days, you were looking for a guy with decades of experience, probably from within your own organization, to come in and “fix” the franchise – hire a head coach, draft all the players, sign all the free agents, and create a culture (Bill Polian, Jim Finks, Ernie Accorsi, Ron Wolf, Bobby Beathard.) Today, it’s very different. Here are things that I’ve observed owners to prefer in a GM candidate.

It’s important to come from a successful program: Most teams used to have a line of succession in-house, but more recently, owners look outside the franchise to a team that’s a proven winner. For the past 10 years, we’ve seen owners pick off the Patriots tree (Bob Quinn in Detroit, Nick Caserio in Houston, Jon Robinson in Tennessee, Monti Ossenfort in Arizona, Dave Ziegler in Las Vegas, Eliot Wolf in New England and Jason Licht in Tampa). More recently, we’re seeing them pick from the 49ers tree (Kwesi Adofo-Mensah in Minnesota, Martin Mayhew and then Adam Peters in Washington, Ran Carthon in Tennessee and Trent Baalke in Jacksonville). 

Having a background on the road is not enough: In the past, you were looking for a pure evaluator to run the draft for you. However, more recently, we’ve seen owners bring in cap guys to be part of the GM structure (Carolina) and we’ve seen more analytics-minded hires (Minnesota), especially with teams owned by “new guard” owners who are more from the business world than the football world. We’re seeing more and more scouts/executives come to us for CBA/cap work than we did five years ago. 

Youth and appearance: I think we’re in an era where it’s important to “win the press conference,” and it’s easier to do that with a hot new name, especially if that person is on the young side. George Paton in Denver, Jerry Jones in Dallas, Tom Telesco in Las Vegas, Chris Grier in Miami and Mickey Loomis in New Orleans are among the few over 50. You also want someone who looks sharp and professional. You don’t see any GMs who are overweight, and I think that’s because they are part of the face of the franchise. That may be unfair, and it probably is, but it’s still true. 

Good representation: Scouts always tell me they are lightly regarded within their own staffs but when they get accolades outside the team, that’s when owners/executives take notice. This is why it’s been cool to start the BART List to give the unsung scouts out there some recognition. Media can help with that, too, and media attention usually comes from the agencies, especially the bigger ones. This probably isn’t necessary until a scout gets to the director level; if you’re a scouting assistant, hold your horses and prove yourself first.

An impressive alma mater: You might not think that where you went to school matters when it comes to football acumen, but you may not think like the modern NFL owner. They are used to working with upper-level professionals with strong pedigrees, and they see their general managers as just such people. So if not Ivy League, a GM today needs a degree from Northwestern, Duke, Vanderbilt, or other comparable schools, at least in most cases.

We’ll discuss this topic and more in the Friday Wrap, our free weekly newsletter that goes out to members of the football industry. Register for it here.

There Are Many Roads to NFL Scouting Jobs

11 Friday Oct 2024

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Next week, we’ll start our team-by-team breakdowns of the front offices of all 32 teams. It’s our Know Your Scouts series, and it takes place each fall. The goal is to really drill into the scouting backgrounds of evaluators on all 32 teams with an eye toward providing tips that might help in getting a job.

Here are a few things people that reviewed last year’s Know Your Scouts series might have learned before “scout hiring season” (roughly March through July).

  • Most aspiring scouts spend all their time poring over film and rating players on social media, but learning other skills might get you a leg up. Consider that 15 current members of NFL front offices have video production skills and worked on that side either in the NFL, the college level, or the media. They include Jay Mandolesi and Dan Zbojovsky (Jets); Robert Haines (Panthers); Greg Reuveni (Raiders); Brian Hill (Rams); Casey Weidl (Steelers); Blaise Taggart (Texans); Mike Sholiton (Vikings); Bryan Chesin (Broncos); Minh Luu (Dolphins); Jeremy Gray and Matt Holland (Eagles); Sal Conti and Ben Martinez (Falcons); and Justin Markus (Giants). 
  • Being handy with the media doesn’t hurt, either. Alex Valles (Cardinals) once worked with broadcasters for the Red Sox. Marquis Pendleton (Giants) started out as a media services intern with the team. Same for Rob Hanrahan (Panthers), Ryan Monnens (Vikings) and Dave Bratten (Broncos). Ryan Doyal (Falcons) worked for NFL Films before making his way to Atlanta. Brad Obee (Eagles) worked for NFL Matchup on ESPN. Cassidy Kaminski (Chiefs) wrote for Ourlad’s from 2015-18.
  • There’s also equipment. Sam DeLuca and Blaine Gramer (Vikings); Dan Zegers (Browns); Zach Smith (Bucs); Alfonza Knight (Cardinals); Ethan Brodsky and Chris Hobbs (Chargers); Todd Vasvari and Andrew Hoyle (Colts); Chase Leshin (Dolphins); Casey Belongia (Patriots); Chris Nolan (Jets); Patrick Mularkey and Dakota Duncan (Lions); Josh Graff (Seahawks); Bailee Brown (Texans); and Martinez (Falcons).
  • Even a job in the marketing department can lead to a scouting career, as it did for Chris McGaha (Colts), John McKay (Rams), Justin Matthews (Saints) and Ryan Gold (Cardinals). 
  • John Mancini (Cardinals) even started out in tickets. He’s believed to be the only scout with such a beginning.

There are other alternate paths. Richard Sanders (Falcons) spent 10 years in the Coast Guard before pursuing football. Kathleen Wood (Browns) spent a decade-plus as a private investigator. 

The point is, get inside the building, then figure out a way to the scouting department. How do you do that? You can start by being prepared for that time of year; usually, hiring and interviewing takes place in March and April, though it’s better to get an early start on sending out your resume than a late one. Join us at Inside the League as we start breaking down the various paths scouts pursued on their way to their pro dreams with our Know Your Scouts series. I also recommend signing up for our free newsletter, the Friday Wrap. You won’t be sorry. 

Is Being An NFL Agent An Addiction? Sure Looks Like It

04 Friday Oct 2024

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When someone tells me they want to pursue NFL agent certification, I usually try to talk them out of it. If they persist, I leave them with this: people normally only hang up their certification voluntarily for four reasons. They are:

  • Divorce
  • Bankruptcy
  • Litigation
  • All three.

They usually laugh (nervously) and go on about their plans. 

I’ll sometimes also remind them of one veteran agent’s “gallows humorish” quote shared with me a few years ago. Once again, they treat me like I’m joking. My point is, the feel of being an NFL agent is something that’s more than intoxicating. It’s addictive. This week, we saw another reminder of this with the return of Ron Del Duca and Jeff Guerriero.

Both Del Duca and Guerriero enjoyed success in their first respective runs at player representation. Del Duca was an agent for almost two decades before turning over his agent creds sometime in the last 5-10 years. Guerriero actually represented the No. 6 pick in the draft, LSU DE Barkevious Mingo, in 2013, before getting out in a similar time frame. As recently as 11 years ago, both Del Duca and Guerriero had clients on NFL rosters. However, with Del Duca originally certified in 1992 and Guerriero in 1997, both came of age as agents in a time prior to the signing of the 2011 CBA, when NFL owners basically took away negotiating skills as an agent’s most important trait. When draft picks’ contracts all became cookie cutter in 2011, the lavishing of benefits (in the form of splashy combine training, per diems, signing bonuses, and fee cuts) really went into overdrive. It makes sense. Everyone had to find a way to distinguish themselves from the others, and money’s always a popular way. That’s not to say that “skins on the wall” don’t matter anymore, but experience has begun to hold less and less sway. The “what do I get?” conversation is the one that every agent dreads, and it’s not going away. In fact, it’s only moving up in the time frame for most players in the NIL era. 

Will Del Duca and Guerriero reach their previous heights? Who knows? But this is the landscape they face.

  • The fight now — for every agency, big and small — is for Day 3 types. Generally speaking, all the Day 1 and Day 2 types are already signed to NIL agreements, which gives the NIL agent a generous head start on repping the player on his NFL contracts. That means agents now have to closely monitor and sign the sleepers in each draft class. This is why former Titans scouting executive Blake Beddingfield is now providing 5-7 under-the-radar-and-rising prospects weekly for ITL subscribers.
  • No one, and I mean NO ONE, doesn’t expect $10,000-$15,000 worth of combine training. There are no shortcuts there. At least not for players with any kind of real hope. 
  • There’s total uncertainty about how the federal government and/or the NCAA will rule in the next 10 years with regard to college athlete payments. If college players are made professionals (which everyone expects), it may be a net positive for player representation. However, it threatens to add layers of regulation, and usually that means costs increase even more. 

I wish the best of luck to Del Duca, Guerriero, and everyone else who recently got the good news that they are certified as contract advisors by the NFLPA. But there’s no denying they have a hard road ahead.

 

 

NFL Agent Basics Zooms 2024: A Few More Points

25 Wednesday Sep 2024

Posted by in Agents, combine prep, Getting started

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As I write this, we have just one more session left (tonight, 8 p.m. ET) in our NFL Agent Basics series of Zooms for members of the 2024 class. So far, though I was hoping each session would be about an hour long, we’ve provided five hours of content over three Zooms (two last week, one this week). 

Tuesday of last week, we focused on all things money and finances. Wednesday, it was recruiting and finding your first client. Last night was all about combine prep and deciding on the best way to train your client(s). Tonight, we’ll discuss scouting and how to build a network. 

Since our session last night on combine prep, there are a few things I wish I’d emphasized more. Rather than call everyone back for more (we went 100+ minutes last night), I thought it better to just put them in today’s blog.

Here goes:

  • Recognize that your training relationships will be some of the most important ones you build in the industry, so find reputable trainers and trust them (or at least give them the benefit of the doubt). If you feel you are getting a raw deal, try not to burn a bridge. The football world is a very small one and you don’t want a reputation for volatility. Not sure if your trainer is reputable? Let’s talk.
  • Look at your relationship with a trainer as collaborative more so than service provider/customer. This is why it’s very important to build a good rapport so there are no surprises at the NFL Combine or pro day. You want your client’s trainer to be comfortable sharing bad news.
  • Don’t put anything in a training rider that you aren’t willing to enforce.
  • Your client may not be comfortable in the first training facility he chooses, and might want to transfer. If this is the case, explain what restrictions, if any, you place on his next training choice, and how quickly he must come to this decision.
  • Understand that the player usually comes to see his trainer as his advocate, and often will choose the trainer over you. It’s not fair, but it’s true. 
  • Sometimes, players get hurt when training. Work out all the issues beforehand on insurance policies, who pays in the instance of injury, etc. I promise you won’t be sorry later if you do this.
  • There are times when players don’t take good care of where they stay. Find a way to diplomatically set expectations on how your client leaves his residence post-training, as well as how he maintains it during training. If he breaks something, or trashes the place, do you pick up the tab? 
  • If you choose to rent a car for your client (and we discussed several things we recommend as alternatives), make sure to opt into the insurance plan.
  • There is always a lot of shock when we discuss the cost and value of combine prep, and this is the area where every new agent thinks he’s gonna save money. OK, but understand that, generally speaking, you get what you pay for when it comes to combine prep. Don’t believe me? Check this out. 

Want more? All of our sessions so far have been recorded, as will tonight’s session. All four are available for $350, and it’s not too late to join us tonight as former Falcons and Titans scout Rodrik David joins me as we break down all you need to know about the NFL scouting industry at 8 p.m. ET. I hope you can join us. 

2024 NFL Agent Basics Zooms: Week 1 Highlights

19 Thursday Sep 2024

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This week, we began teaching about 30 newly certified NFL contract advisors the fundamentals of player representation. Our focus was on giving them everything they’ll need for their first year of working with players.

Our topics this week were money on Tuesday and recruiting on Wednesday. We were joined by Christ Turnage of UA Sports on Tuesday and Aston Wilson of Agency1 Athlete Management on Wednesday. Next week, we’ll focus on training and combine prep on Tuesday and building your scouting network on Wednesday.

Here are a few highlights from this week’s sessions.

  • Wednesday night, I knew we would be discussing how to make contact with prospects, so I reached out to several new and newish agents for ideas on what to say that evening. Obviously, social media is key, but just bombing them with DMs probably won’t work. “When you see something happens big for them, you have to leave a congratulatory note . . . birthday, baby shower, engagement (fiancé), family member events . . . You have to acknowledge those things to build rapport,” suggested one agent. “I also have used a (WhitePages.com) subscription before to pull numbers and email addresses,” said another contract advisor. The key is to use social media to let the player know you’re rooting for him. “The kid we’re (recruiting now) was a kid who followed us on Instagram,” offered one agent. “I never messaged him. He had a good game . . . and I messaged him, ‘big win.’ He responded right away and I knew we had something.” One more piece of advice: “Make sure you are strategic with your target. UDFA/potential Day 3 guy and you may get a response.”
  • I hoped that the cost of representing a player would have declined (or at least stayed the same) since I wrote this post in 2015. What I found, unfortunately, is that it has risen to the $12,000-$14,000 range. Of course, you can sign players without any investment, but you get what you pay for.
  • Having legitimate contract advisors with years of experience has been a tremendous part of the program. For example, Chris had great advice on how to save money on rental cars. Aston had great advice on how to get a player into an all-star game (and make sure the player understands who got him there). Their contributions are part of the reason that, though we promised hour-long sessions, we went 90 minutes on Tuesday and a full two hours on Wednesday.
  • You’ve got to be able to walk away. That’s one of the main takeaways from Tuesday.  “I had a defensive end that I was recruiting,” Chris said. “I think he was gonna be a high PFA at the time. He said, ‘hey, this first-year agent is offering me a $10,000 signing bonus. If you can match, I’m gonna go with you. I said, ‘I’m not gonna match that, based on where you’re projected. I’m not doing that. He went with the first-year agent and he didn’t get drafted and he got cut off the 90 and he never played again. So that (agent) dropped 10 grand on him to get him, but it wasn’t worth it.”
  • Chris on holding the line at billing the full three percent on every contract: “My background is in banking, and they always told us not to compete on price. . . if you train your (potential) client that you’re going to compete on price, guess what: they’re gonna leave you on price as well. So you have to provide value outside of price.”
  • The temptation, as a new agent, is to sign someone from FBS (or even Division II or III) as your first client, but Wednesday, Aston said he doesn’t recommend it. “If you’re signing a player who’s not at an FBS school, he’s gotta be the best player you’ve ever seen play football,” Aston said. “Don’t think, ‘oh, I’ve got this diamond in the rough at James Madison.’ Don’t do that, because the odds aren’t in your favor.”
  • By the way, the feedback from our sessions so far has been fantastic. “Mannn these sessions have been priceless,” said one participant. “A lot of the questions I had or was unsure about have been getting answered or put to bed.” Said another: “Neil, great session last night. Really informative.”  

If you’re reading this and you’d like to join us, even if you’re not certified yet (but especially if you are), we’d love to have you. Cost is $350 (no tax), and you’ll get each of the two videos from this week as well as a chance to join us for both sessions next week. For even more information on our New Agent Basics course (and ITL), sign up for our weekly newsletter. 

By the Numbers: Position Scarcity in the 2024 Draft Class (and others)

13 Friday Sep 2024

Posted by in Agents, Getting started, NFL draft

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This week, I finally got a chance to finish up the 2024 Draft By the Numbers grid. It always provides an interesting look at different draft classes. As a reminder, we take a look at every position (QB, RB, WR, TE, OC, OG, OT, PK, PT, CB, DE, DT, ILB, OLB, FS, SS and CB) based on eight categories, from signing with an agent to making a 53 or practice squad.

Here are a few thoughts:

  • It was a great year to sign a center. This year, a fourth of them were drafted and more than 60 percent made it to a 90-man roster. Last year, the same number of centers were signed by agents (44) but only a third of them (36 percent) made it to camp and eight were drafted. Last year was a lot closer to normal numbers. Generally speaking, if you’re an agent, stay away from centers.
  • On the other hand, signing a tackle is as close to a guaranteed player on a camp roster as you’ll find. This year, two-thirds of all tackles who signed with agents made it to a 90-man roster, while a third (!!!) were drafted. If you factor in tryout players, almost 90 percent made it at least as far as rookie mini-camp. That’s unbelievable. 
  • Incidentally, only twice in the last 10 years have half of offensive tackles signed by agents not made it to a 90-man roster. Think about that. Getting a player into camp is the biggest challenge an independent agent faces, yet he’s got a 50-50 chance on every client if he just signs tackles.
  • One more point to make about tackles: 32.5 percent of all the tackles signed for the 2024 draft class were drafted. Only three positions had half as many drafted, percentage-wise: cornerbacks (19.2 percent), defensive tackles (17.2 percent) and defensive ends (16.6 percent). 
  • Defensive ends and defensive tackles are a pretty good bet, as well. Generally speaking, both are drafted or signed as UDFAs at about a 40-45 percent rate. 
  • At the other end of the spectrum, among regular position players, both free safeties (9.6 percent) and outside linebackers (8.9 percent) got drafted at less than a 10 percent rate. Those were the lowest rates, not counting fullbacks. Last year, the lowest rate was at strong safety (10.3) and inside linebacker (8.8 percent). Generally speaking, linebackers and safeties are the least-drafted positions.  
  • Wide receivers (253) and cornerbacks (182) were the most popular positions with agents this year, and that’s not unusual. In the last 10 years, wide receiver has been the most popular client every year (the high-water mark was 313 in 2016). Likewise, cornerback has been second-most popular all 10 years.
  • Come draft time, wide receivers are normally drafted at a 10 percent rate and cornerbacks at a 15 percent rate. 

I know if you’re a scout, or even a seasoned agent, these numbers probably don’t matter. However, if you’re a new or newish agent, it pays to get a look at the analytics before you start recruiting. Make sure to review the numbers yourself over the last decade before you start deciding who you’re going to target for 2025. 

2024 NFL Agent Exam: An Open Letter to the Class

05 Thursday Sep 2024

Posted by in Agent Exam, Agents, Getting started

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If the results of this summer’s NFL Agent Exam aren’t provided to test-takers this week (specifically, tomorrow), it won’t be long until they are (agent fees are due Oct. 1). With that in mind, the business is changing faster than ever, and I wanted to give my advice with the hope that it is beneficial to the newest agent class.

Here goes.

  • If you pass the exam, give yourself credit for that. The agent test got immeasurably harder in 2015, and it’s a true challenge now, no matter what anyone says. You should also give yourself credit for being among the few who actually pursued certification rather than those in the “one of these days” group.
  • Do not, under any circumstances, quit your day job. You will need those funds, plus the sanity of an anonymous, stable, ordered profession, to keep you on course while you build out your agency practice.
  • Proceed as if you don’t want to get hired by a big firm, because unless (a) you have a direct familial relationship with a player rated Day 1/Day 2 in a coming draft class, or you (b) have a six-figures investor willing to finance a firm, you are probably not going to get hired. There are just too many others in line ahead of you, and the line’s not getting shorter. 
  • It’s natural to want to swing for the fences, but you’ll need to be realistic about expectations. As I discussed this week at Inside the League, the number of firms that really have a crack at the difference-makers in each draft class is shrinking. For the most part, the top 100 players in the draft are already spoken for months, sometimes years, before the draft due to NIL representaton.
  • Name, image and likeness have changed the game in other ways, too. For one, we’re seeing more first-year contract advisors who are adept at the business, as evidenced by the number of new agents who had clients in the Senior Bowl and the fact that we saw so many rookie contract advisors with players drafted or signed to 90-man rosters. That used to be unheard of, but many agents today pass the exam with a number of relationships with players already locked in. 
  • Meanwhile, the expectations of those players are higher than ever. I realize you may be coming into the industry without a lot of money, hoping to beat the odds by finding a humble but highly talented diamond in the rough somewhere in the country. However, that’s a true rarity these days as the better players — even the Day 3 types — have been recruited all their lives not just by top college programs but also agencies eager to build a relationship before these players become recognizable names. 
  • For the most part, every agent class is made up three types of people. The first is youngish people, usually with limited resources, who have wanted to be agents all their lives. The second is more established people, usually attorneys, who are middle-aged, bored and looking for a new challenge and some excitement. The third is the growing body of NIL agents seeking to turn their marketing clients into NFL clients. 
  • The temptation is going to be to think that you can succeed in the business by spending minimal dollars. Given the forces at work in today’s game, I guess that depends on how you define success. If you simply aim to sign a player, that won’t be a problem. However, signing a player with a reasonable chance of making it to a 90-man roster is considerably harder. You’ll simply have to spend money, and generally tens of thousands of dollars, to get from NFLPA-certified contract advisor to actual representing an NFL player. I recognize that this is the very least popular thing I’m writing, and the least-believed thing I tell people. It’s still true. 
  • The NFLPA is not your friend. In all honesty, more often than not, it will be your adversary. It’s called the NFL Players Association, not the NFL Agents Association, for a reason. In the NFLPA’s defense, truly providing a policing body that can enforce the rules would be a near-Herculean task anyway. If you reach out to the NFLPA and someone returns your call or email within a week, count that as a big victory.
  • On the other hand, we’re moving ever-closer to a seismic shift in the business related to how players get paid, how the business is regulated, and when and how players go to the pros. No one really knows when this will take place or how it will manifest, but the dollars are just too great and soon a major entity will try to provide some guardrails, some way of regulating things. That’s a good and bad thing, but either way, it’s a major variable that’s out there, somewhere on the horizon. 

There are a few free or low-cost things you can do to become a student of the business. 

Good luck! I look forward to working with you, and I wish you great success in football.

 

My Next Book and Why I’m Excited About It

30 Friday Aug 2024

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It’s been 22 years this weekend since I launched Inside the League. I didn’t really know for sure where ITL would end up, or if I’d ever make a penny, but I really had only one goal: I wanted to know why teams picked (and didn’t pick) the players they chose. The NFL Draft just had so much intrigue then.

More than two decades later, I still know nothing. However, I’ve gotten at least some insights on it over the past four years as I’ve written my next book, which (I hope) comes out around Draft Day 2025. It’s tentatively called “Crazy Eight,” and though that’s a working title, I think it’s fitting. It’s about eight players selected in the 2016 draft — Jared Goff, Carson Wentz, Dak Prescott, Laremy Tunsil, Jakeem Grant, Michael Thomas, Derrick Henry and Tyreek Hill — and their draft stories, but told from the perspective of the scouts and executives who drafted them. I’m not sure if you’re familiar with Bob McGinn, a beat writer for the Packers for four decades, but he’s very good at telling the back stories on the draft. That’s what I do in Crazy Eight.

I chose these eight because, No. 1, they’ve all been successful players. Every single one of them has been to at least one Pro Bowl and most have even been All-Pro. But I also chose them because, except in the cases of Goff and Wentz, they were all drafted later than they should have, given what they’ve accomplished in the league. It’s a testament to all of them that they are all (except Thomas, for now), still part of the league almost a decade after being drafted. That’s a real achievement, I don’t care where you were drafted or what kind of impact you had as a player.

How is this book different from my last book? Well, Scout Speak was more-or-less a love letter to the professional player evaluator. If you read it, I hope you learned a little more about how NFL scouts do their jobs and how an NFL scouting department works. For my next book, I hope you’ll learn more about what matters when it comes to evaluating players, how teams differ in their priorities, and maybe even the blind spots for NFL teams and even the limits on what they can even know. There’s a temptation to think that NFL teams know all and see all, but scouts are people, too, and they have to clear multiple obstacles to get the real truth about players. Sometimes, even when they get that information, it’s hard to know what to do about it. Again, scouts are human.

Anyway, the way the book is set up is, the first seven chapters are about the players themselves (Goff and Wentz, who went 1-2 that year, share a chapter). I try to go pretty deep on their backstories and the things that scouts knew, but maybe the general public didn’t know. If you know me, you know I don’t rip people or criticize them for doing their jobs in good faith, and this book is the same way. Hopefully you don’t find that boring. My goal, as always, is to tell stories and inform without embracing the crass trashing of people, even when they come up short, for entertainment purposes.

The last part of the book is dedicated to scouts’ stories about the way a handful of teams approached the draft. This is basically the “war stories” part of the book, and probably what I enjoy most about talking to scouts. There are so many facets to why a team takes the players it takes, and that’s what we dig into. So far, Tom Ciskowski (Cowboys), Don Gregory (Panthers), Matt Lindsey (Eagles), Tom McConnaughey (Chargers), Trey Scott (Raiders), Josh Washburn (Redskins), Steven Price (Vikings) and Chris Prescott (Bears) have shared their draft-day experiences from 2016 with me. I’ve also reached out to other friends to give their recollections, and in some cases, they differ from what I’d heard previously. At any rate, I’m still crafting their responses into narratives. Some of the stories I’ve heard so far have been fascinating, and I look forward to sharing them with you. These are all my friends, and they’ve told me a lot with the understanding that their recollections will be shared in the most positive light. Obviously, I will honor that. They’ve still got some fascinating stories to tell.

Anyway, I hope to have the manuscript done by the end of September, and then I’ll get to work on the audio file, the cover, having it proofread, and all the other vagaries of publishing a book. I look forward to sharing it with people who love scouting and the draft as much as I do.